Are Nurses Innovators?

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There are a lot of different arguments and answers to this question. So let's break it down a bit, why am I asking this question?

During a fantastic class by Dr. Sean Clarke on Program Planning and Evaluation we covered Change Theories. During the lecture Roger's Diffusion of Innovation came up. Almost everyone that works on innovative projects, unless they are hiding under a rock, has heard of Evertt Rogers 5 Stages of Innovation. To go along with this model there is also an Innovation Curve

This is a great way to understand the patterns of adoption, and it is easy to compare to what we see in reality.

Now how does this model apply to nurses? We are constantly going through change and dealing with 'innovation' in healthcare. So what type of characteristics do nurse have? Is it different for the various nursing positions? What I mean is, are Nurse Educators 'early adopter' or could they be the 'early majority'? Are Chief Nursing Executives (Officers or VPs) 'innovators' or 'laggards'? I think research on this would be fascinating to see data on.

In the class we discussed this for a bit because there can be issues working with these different groups. Innovators often fail to see the challenges or barriers to making change or at least to appreciate the perspective of the other groups. Innovators simply like to be moving and 'evolving' but there may not be enough though about how significant of an improvement is being achieved or how the disruption will affect everyone. That being said laggards just do not want to change, so there are important things to recognize when driving change.

What do you think? Have you seen any typical characteristics of innovation for nurses?

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Are Nurses Innovators?. (2010, May 7). In Nursing Ideas. Retrieved 20:55, May 17, 2012, from http://nursingideas.ca/2010/05/nurses-innovators/

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  • richard

    Robert,

    Diffusion based models of innovation/adoption/use are especially popular in many different sectors because of their intuitive nature and parsimony. Most individuals can look at an innovation and trace their experiences to Rogers’ diffusion curve – the curve makes immediate sense and generally speaks (on face level) to a significant cross-section of innovation/change we come across on a daily basis. I would be lying if I said I didn’t use this framework to examine things I’ve seen in the past.

    That said, I believe diffusion based examinations of innovation and change have some significant shortcomings. First, context is all but stripped from the analysis. Second, the curve purports innovation/adoption bias. It does not attribute much concern to those who ‘refuse’ or their rationale as why they did not adopt the innovation. Innovation, in a Rogerian perspective, is typically conceptualized as something positive. This strips context even further, as we all know, sometimes proposed innovations aren’t always ‘good’ (e.g., thinking about the health informatics world). Third, it does not explain (well) why innovations fail – failure is related to the failure to adopt an innovation in this framework. It does not attribute or account for why established patterns, networks or innovations stop working over time, or, immediately. It does not account for longevity and assumes that once a critical mass of adoption has been obtained, that it will be sustained. Once again, we know from immediate experience (e.g., health informatics/social media) that this is far from true.

    I personally have stopped using Rogers’ work to outline adoption/use. That said, I hugely respect the work that Rogers and his followers have produced over the years. Practically our entire body of work on research utilization and some of the knowledge translation lit in nursing have been significantly underpinned by the diffusion works presented by Rogers. Regardless, in order to move the notion of innovation and adoption/accept/use forward and build new theoretical perspectives, new conceptualizations of this process need to be examined and explored. Innovation and change is not a linear process and unfortunately, in my mind now, can’t be represented well on a bell curve. I would hazard to suggest that innovation adoption is only generalizable to an extent – dependent of course on a number of factors. Curves like Rogers are extremely reductionist and unfortunately, once again, strip far too much context from the sociomaterial nature of innovation adoption/use.

    So, with that long windup, to directly address some of your questions, I don’t think we can label specific demographics of nurses as specifically falling into Rogers’ curve. Nursing CEO/Educators/Staff Clinicians may be ‘innovators/early adopters’ in some senses, but a Rogerian ‘laggards’ in other respects. These labels I don’t believe really mean much anymore in a world that transcends linearity in just about everything we do when we are provided access to the Internet (e.g., social media).

    The roles descriptor Rogers provides I believe are equally stimulated by participants context and the other actors (both human and non-human – eg., systems, technology, etc.) that exist and form a network around them. Until we bring context back into the situation, labeling people as innovators or laggards really doesn’t amount to much. They might be a laggard for a good reason – I would consider myself a ‘laggard’ (by Rogers’ definition) on many topics related to technology and health. Being in front of the pack sometimes doesn’t mean you know what is best, or, as you alluded to (e.g., disruptive), what you’re actually doing.

    hope this helps..

  • http://www.nursingideas.ca rdjfraser

    I have to say Richard, this is the most comprehensive response I have ever received and I think it is fantastic! I definitely agree with all of what you have said if not most. I'm not sure what prompted it, but I greatly appreciate it. This post was in a short thought after a 10 minute tangential discussion in class, but something I found interesting. Thank you for sharing your thoughts!

    I definitely agree with your point that individuals are not static beings and we range on how we feel, think, and act on different issues. I for one my be an 'early adopter' when it comes to a technology and a 'laggard' (or an innovator) when it comes to grammar and spelling. However, in all seriousness I do believe, and hope, there is logic and reason behind individuals' decisions to change.

    Richard, what are your thoughts now that have moved away from Rogers' work? Any particular theorists you would suggest or perspective you are currently using?

    Another point that you are spot on about is that innovators rarely know what is best. Or at least I hope they (read we or I) can admit that there is potential behind an idea or change that is being suggested. I'm also greatly realizing there are both merits and dangers of innovation. Hopefully this course will help me develop a stronger understanding on how to turn ideas into reality and make those changes sustainable.

  • http://twitter.com/LuvenRN Carolyn Newstrom, RN

    I have personally witnessed innovation in thought by many nurses at all levels of the profession (from nursing students to highly educated nurse leaders and educators). Similar to the analogy of flipping on a switch to turn on a light, innovative and creative thought is very often an “off-the-top-my-head” spur of the moment phenomenon rather than the fruit of hours and hours of pondering over a particular problem or topic. To me, this is the beauty of synergy springing from communication and collaboration. It reminds me of the fact that knowledge is built on knowledge. Put a group of people in a room together and before long a random comment made by one person stimulates an innovative idea in another and on and on it goes. The challenge for nursing and innovative thought is that we are an armada of ships all heading in one basic direction. It takes a lot of commitment, passion, persistence, support, marketing, publishing, conferences, etc, to get one good idea communicated to all the ships in such a way that they are all interested and willing to simultaneously change direction – even if we're only talking about a slight correction to the path. That being said, I see only hope on the horizon for nursing. The popularity of online continuing education, social media and networking sites, blogs, webinars, and mobile technology is on the rise and as a result, more avenues of communication and collaboration are opening up. If communication and collaboration leads to innovation and innovation and communication leads to change, then we're headed in the right direction!

  • richard

    Robert,

    You’ll have to forgive me for the rant. I was neck deep in writing my proposal yesterday on this very topic. I ‘had’ originally planned to use a Rogerian perspective for my PhD work (Rogers’ latest book is sitting on my bookshelf beside me). Thankfully, I’ve had about 5 years of combined grad school to think about the perspective and over that time, I’ve become rather critical of his approach. That said, I should reiterate that I don’t think that Rogerian perspectives should be abandoned – it serves a purpose in many respects – people using his approach just need to be tactful and cognizant of its limitations.

    In terms of ‘other’ theories – this is where things get sticky. Once you go down this rabbit hole of straying away from diffusion based methodologies of innovation/adoption/use and this post-positivist way of conceptualizing the world, you can never go back. Practically the entire literature on adoption/use of innovation is underpinned by Rogerian and diffusion based principles (e.g., from what Infoway uses for their benefits analysis, to, system eval in the health literature) – attempting to break from this dominate perspective is difficult, as it involves reconceptualizing how we view innovation, use, adoption, and many other aspects in this process that from a Rogerian perspective, were ‘non-issues’. So, with fair warning, here comes the Coles notes version of how I’m looking at things… we’ll do coffee in the near future and I’ll give you the longer version if you’re interested.

    Lately, I’ve been using an approach called Actor-Network Theory (ANT). Unlike many of the other deterministic approaches (whether they be socially deterministic, or technological deterministic – I would say that Rogers can do both equally well), ANT examines the network of actors (both human and non-human) on a level playing field. Humans do not get priority in the analysis – nor does the material (i.e., technology). They are all just ‘actors’ in the relationship – the actors are viewed in symmetry. As actors come together, they align due to common interests and goals – the more alignment they have between these various actors, the stronger they are able to speak as one or produce a common goal. For instance, if you think of an automobile as an actor-network – there are a ton of various parts that make up a car. You as a human, who drives the car is just one part of the puzzle. All the various parts of the car work together in a subscribed manner for things to happen (e.g., when you turn the ignition, the car starts; when you depress the gas pedal, the car moves). If one of these actors (e.g, the spark plug) fails to work, the actor-network becomes weakened or compromised. A small part like the spark plug (worth only a few dollars) can halt the collective action of many other actors, including a human, from completing a task they set out to do (e.g., drive somewhere). Therefore, like complexity theory, a small actor, regardless if they are human or non-human, plays a significant role in determining the outcome of ‘something’. Since things like cars generally ‘work’, all the hidden processes of the actors working together gets blackboxed – that is, we don’t see the actions of the individual actors in relation to other actors – we forget the individual function of actors and just view them as a collective (e.g., a car that has the ability to move when a driver, drives it, or more aptly, a car). Only when the network stops functioning (e.g., the car doesn’t turn on when you fire the ignition) do the individual actors start to emerge from the blackboxed process and start to examine why the network is no longer functioning like it had been (eg., recall the dead spark plug actor).

    From an innovation point of view, unless we look at the context, and examine the ‘actors’ involved in innovation diffusion, then, we’ll never actually understand how diffusion/adoption/use occurs. That spark plug ‘halted’ innovation in the example I provided above. This type of example could be translated even further into other domains – like adoption of social media technologies. What are the actors that align for someone to use social media? Is it the other actors around them that bring them into their network (e.g., sends someone an email saying they should join a new social networking website), or, is it some automated system out there that data-mined their facebook profile and alerted them to a new resource website because it read/collated/processed/translated their personal info and directed them to resources they thought would be useful for them? Humans and non-humans working together, in an entangled mess of sociomateriality (go pull some of the later articles 2007-2010 from Orlikowski on this – she’s from the IS business lit and one of my favourite authors). Attempting to tease apart where the human starts/ends, or the technology in the same regard, is fruitless. It’s more important to understand the actors and the network(s) they form to accomplish some common goal.

    Now, with that, I respect that there are many people out there who disagree with ANT. They table that it does not respect human agency, that it is actually deterministic in the sense that subscribes actualized roles to things, etc. The list goes on – I generally find people from a constructivist perspective have issue with ANT as it reduces the human to ‘just an actor’ in the network. Regardless, it’s the only approach I’ve found in the last 5 years that resonates with me in terms of explaining innovation. All other (generally positivist and post-positivist) approaches have never totally agreed with me. It’s actually very refreshing to have found ANT – it gives me a language to describe something I always knew existed, but lacked the lexicon to describe or outline.

    That’s where I’ve been immersed for the last 6 months. There are other approaches like ANT out there that focus on other aspects – but I’ve found ANT to be the most fruitful for my work as it (historically it’s from sociology looking at Information Systems) aligns with technology in an extremely usable fashion.

    Also, “the first academic comment” posted on twitter – appreciated, but I only consider myself a budding academic at best. I’ve got a long way to go!

    Ok – back to the proposal now!

  • torontoemerg

    Rob

    I always find this topic interesting. I would suggest the situation for innovators/innovation is far more difficult and complex from the point of view of the front lines. Part of this is cultural. As you have probably witnessed yourself, front line nurses are notoriously resistant to change, mostly because in the recent history of the profession “innovation” is — rightly or wrongly — is associated with change, and change nearly always means a decline in either working conditions or standards in patient care. To say front lines nurses are suspicious of innovation would be an understatement, because the common view is innovation means hospital administration is about to sell a bill of goods. For example, the use of RPNs in acute care settings is being touted (again) as the next wave in innovative patient care — despite the library of evidence to the contrary. When bad ideas/practices are presented as “innovation”, all real innovation is tainted.

    Part of it is institutional. Unless an innovation is on the “radar' of the management of most health care institutions, bottom-up innovation is likely to be dead in the water. An example where I practice were a group of nurses wanting to implement sepsis protocols (with good foundation in the literature for decreasing mortality and morbidity, besides being identified as a major cause of death in Canadian hospitals) — and got the response that it wasn't in the agenda of “senior management” and therefore wasn't important. You hear this enough times — twice or three times is usually enough — and you give up. The message is pretty clear: innovation is not for the front line.

    And can I mention tall poppy syndrome?

    A lot (most?) of this is learned behaviour,to be sure. I am not sure how we can change the culture so nurses embrace true innovation as vital and important to their practice and to providing the best patient care. So to answer you question, it depends — on workplace culture and the attitudes of the nurses themselves. I do think if you plugged the front line into your neat bell curve, we would probably fall into the late majority/laggards — which is a shame because we account for 80-odd per cent of nurses.

  • http://twitter.com/onlinenursing Terri Schmitt

    You ask some tough questions Rob! I have to say that where particular nurses fall depends on much, their experience, their comfort, their particular personality. Although I would like to say that all of us educators are innovators and early adopters it is not always true. Often, education lags behind practice. I wonder why that is?
    I know many nurses that are great innovators, @NerdNurse is one of them. Innovators tend also to be energizers and leaders. Social media is full of such nurses and their innovation is not job dependent, but personality dependent. Often though, innovators make many mistakes and often must go back and apologize or call a 'do over'. That does not bode well in practice or in education very well, keeping many cautious. (However, I also have to agree with torontoemerg…. some of it is institutional and has to to with leadership, modeling, mentoring, and the culture set up by the institution)
    Keep up the excellent and thought provoking posts!!!

  • http://www.nursingideas.ca rdjfraser

    Very interesting comments about the front line and one of the most disappointing ones. As you mentioned, often the 'innovation' or change is being pushed on to nurses. In a class I took last semester and discussions with the Dean of my school (PhD in nursing history) I realized that nurses used to drive innovation.

    Nurses know that when it comes down to it, we are always there. Nurses are forced to make things work, which is why in the past they were huge contributers to medical product development (ostomy bags, crutches). In recent decades that has shifted, and I think has been lost from the nursing identity.

    If nurses don't see themselves as part of the discovery and development processes then how can we expect to get EHRs or other innovations to a final working stage. Bucking change until it is ready promotes this false mentality that someone will be able to bring nurses a fully developed product without the knowledge and experience of where it is being used. If nurses take part and ownership they take back the power to be part of the process to make sure it works for patients and healthcare professionals.

    The question is how to we get nurses to do this?

  • torontoemerg

    Hi Rob

    Didn't mean to be a disappointment to you, :) There are innovators out there on the front line — I have seen a few myself, but their position is sometimes incredibly difficult.

    I honestly think it needs a culture shift in institutions where nurses practice. Part of it needs to come from the front line itself to start to seriously using their critical thinking skills, seek out real innovation — and then take ownership of it, which means, yes, doing research and engaging managers and administration. But equally, not only do managers and administrators need to stop misusing the word “innovation” to spin whatever unpleasantness they're about to inflict on the front line, but they also must actively support innovation from nurses, not just give lip service to it. This might include an expectation (i.e in job descriptions) that innovation is part of nursing duties, but also giving permission and support for innovators to do their thing, but supporting innovators in implementation — which includes navigating a very Byzantine hospital bureaucracy, but also budget.

    Google ought to be the model for nurses in innovation, but how many hospitals are organized like Google?

    Fascinating discussion… so fascinating I am writing my own post!

  • http://www.thenerdynurse.com TheNerdyNurse

    innovators in nursing come at any level. Hopefully, the ones with the biggest desire for possitve change and comitment are the ones who are or eventually become managers. We need strong leadership and goal oriented individuals to help us meet the many chalenges we face in nursing.